Unfortunately my ident would not export for some reason. However below are some screenshots of my production process when creating my ident using the editing software Adobe After Effects. I decided to go with a plain and simple ident as it matched the titles found in a conventional thriller.
Qs. 7. LOOKING BACK AT YOUR PRELIMINARY TASK, WHAT DO YOU FEEL YOU HAVE LEARNT IN THE PROGRESSION FROM IT TO THE FULL PRODUCT?
During the early stages of my media course I completed a preliminary task. As I was completely new to the concept of film making and editing, these were set out to teach the importance of and get us to practise the 180 degree rule match on action and shot reverse shot when we were filming. In the preliminary task a lot of my footage is out of focus. From this task I learnt the importance of proper focusing and lighting in creating atmosphere.
Since the early stages my confidence in programs like After Effects have increased significantly. Due to the fact that my titles needed to match the convention of my film I first needed practice in adding titles suitable to the genre of a certain film. I therefor added titles to a scene from Mission Impossible III, Lord of the Rings and Serenity. I chose these films so that I could experiment with different types of fonts that I could use in my opening. Previous to this, I had created a title timeline of a film titles. This was extremely helpful to me when planning my sequence of titles as it gave me an idea on certain things such as how long a title should be on the screen and how I should never carry a title over a cut.
We were assigned a mundane task where we filmed a boring routine from many different camera angles to make it look more interesting. This is where I learnt that different camera angles and music are critical in creating an engaging film. As can be seen in my first 2 filming tasks, there are very few camera angles featured and the camera seems to remain on one plane throughout and without any motion. In comparison to my final opening the difference in camera movement is large. Also, in my film opening I have used a lot more freehand camera movements and gimbal shots as opposed to using a tripod. I found that using free hand provides a lot more creative flexibility.
6) What have you learnt about technologies through the process of constructing this product?
Over the year I have become much more skilled in editing software such as Adobe Premiere. Adobe Premiere is an editing program which allows editing to be done in a non linear fashion which saves time and allows one to go back and alter any clip at any time. I can now say that I am very confident in using this editing software in order to create the best visual and creative piece possible.
I also used Adobe After Effects to add titles, where appropriate in my film opening, and also to create my Ident. During the title production I looked at a range of different fonts, which I found could be suitable for the genre of my opening, and also the transitions of these different titles. I have used the font lithos pro which is similar to titles used in American Psycho, Children of Men and Inception.
used a 700D Canon camera for the majority of my course, which has enabled me to become very familiar with it and the different settings it has. I have become aware on how to change the aperture and ISO to make my footage seem more aesthetically pleasing. I learnt how and when to change the aperture and ISO when we did the aperture task which included using 3 objects each at different lengths from the camera and required me to change the aperture and ISO to improve the focus and the brightness. I also used a tripod throughout my filming, as I knew it would make the footage look a lot more stable and more professional once it was completed.
Throughout the course I have used different websites such as; WordPress to create my blog to document all of my work and research in chronological order, Survey monkey to create target audience surveys and Prezi to analyse the results. I have also used Vimeo to upload all of my filmed tasks. WordPress was a particularly useful way for me to upload work in all formats to the site such as videos, hyperlinks, Screen grabs and images.
Qs. 5 How did you Attract/Address your Audience
Through my research of conventional thrillers I came to the conclusion that one of the main ways in which thrillers attract their audience is again through the use of suspense and tension and I’ll focus on both of these aspects when explaining on how I attracted my audience.
Throughout my film I created moments of tension in order to attract my audience. The first moment where I created tension is when my actor Niamh enters the library after the gun shots. The only word she mutters is ‘hide’. This creates tension as the audience do not know what the students are hiding from, therefor attracting them to watch more in order to find out what or who they are hiding from. The other moment when tension is created is at the points in which the antagonist passes by the students. This leaves the audience in a state of nerves as they are wondering whether they will be found and killed, thus enticing them to watch on.
Another method I used to attract my audience was through the creation of suspense. I did this by not revealing my antagonist’s face but instead either his boots or a blurred image of his body. This would encourage the audience to continue watching in hope of discovering what this killer looks like and who he may be. I also made it clear that a student does escape from the library. This allows for a story line to for the rest of the film and encourages the audience to watch on to see the aftermath of the shooting.
By using students around the ages of 16 and 17 I was able to attract my target audience of predominantly teenagers as they would be able to relate to the characters emotions and fears as there is a likely hood that it could happen to them.
Furthermore the fact that these type of events do happen today makes my piece highly relevant to teenagers as well as adults as it addresses the audiences of the potential danger that many students face today and the danger and potential devastation that access to a gun can have.
During my initial research I looked at film companies and their idents. I did this to establish the different roles of film companies such as production companies and distribution companies. I also thought it would be important to look at the genres of films they made and their budgets. I decided create an ident that would represent a thriller to immediately establish genre. I looked at idents such as Icon and Nordisk Films; these idents were bold and easy to read.
On the whole the Idents were all fairly similar and didn’t give away the genre of the film unlike Idents I saw from companies Twisted Pictures who clearly demonstrate the genre of horror. This is most likely due to the considerably smaller budget for companies like this who will solely produce films of 1 genre whereas other bigger firms can branch out slightly in films they chose to produce. Preferably I would use Universal studios to produce my film.
Universal studios is a film production company which has produced films such as Bourne Ultimatum and Imperium which appeal to the same target audience as my film. It’s large scale and high level of influence makes it the type of film production company I think would be ideally most suited to distributing my film. Because my target audience is young adult most will be interested in watching a film with extensive action scenes and good quality costume, props and CGI. These would only be achieved with a production company with a high budget and extensive expertise in their field.
I don’t think that an Independent film company would be my first choice to produce and distribute my film as they often produce films outside of the major film studio system and then sell them on in post production and I feel that I would need to have a good supply of high quality equipment which some of these companies may not have access to. This being said, my film would be coming from an unknown director and may struggle to get noticed by major companies
Once produced and distributed my film hopefully would generate a fair amount of revenue at the box office and rival other large-scale thriller films. If I decided to go down the independent company route I would first use a crowd funding website such as Kick-starter to help fund some of the production costs of the film. The money used from Kick-starter would be used to fund costs of my film such as camera equipment, camera lenses and quality costumes.
I would use a film distribution company such as Warner Brothers or Columbia Pictures as they have previous success on financing thriller films such as Judge and Prisoners. Film distribution companies are in charge of the release of films into the public domain. I think that the commission of a distribution company is crucial for my film as again, as I am an unknown director there would be much more of a need for good quality advertising such as providing trailers and posters of my film to generate interest before its release.. I would choose to release my film in major cinemas and later to release it on DVD to generate more money to pay back initial costs and to pay to the production company from ticket sales at the box office.
I would then also post exerts of it on a universal broadcasting video website such as Vimeo or Youtube and feature a link which would direct people to purchase a copy of the film if they enjoyed what they had seen. I would use the film distributer Lionsgate Entertainment who have distributed films such as the Hunger Games franchise and Warrior.